More Engagement, More Leads, One Reliable Platform

Offer all the ways for mobile consumers to respond

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Each consumer has a preferred method of responding to advertising and preferences change in the moment. Make sure your advertising captures and converts all leads – offer convenience and choice to mobile consumers.

Response Analytics provides tools to measure all the ways consumers may choose to respond to your ad.

More ways to respond = more leads.

Grow ROI on the same media spend by adding and accurately measuring all types of response

Imagine what these analytics could mean for your business

Offer more ways to respond and track all types of response down to the campaign, keyword, channel, agency that manages your campaign, and more.

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Better decision making

We help marketers who run some of the largest lead generation and advertising programs measure and grow their success. Clients have different challenges, but we have had 25+ years to perfect the way we address them with technology, rich data, and business expertise.

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Our conversation analytics engine combines the best of both worlds in speech analysis: advanced automation plus the human interpretation of business-to-consumer conversations.

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We mine numerous databases to deliver predictive insights on your consumers that are powered by demographic, behavioral and purchasing data.

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Our advanced set of lead attribution products will provide a granular view into which campaign, ad, or creative delivers more voice calls, texts, form fills, or chat responses.

Built to lift ROI for marketers
from all industries

Whether you are generating leads for clients or for your brand, you can increase ROI on the same advertising spend with more ways to respond. You can also enjoy other benefits by offering your audience flexibility and the latest technology solutions.

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Flexible implementation

We understand the complexity faced by marketers and IT teams when delivering a cross-platform experience and interpreting the data. To make tracking all types of response an easy choice, we offer flexible implementation, reporting options and dedicated support.

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Add Response Analytics to your marketing technology toolkit

Get in touch with our Customer Success team to discuss your requirements and we will suggest the best approach. We have a team of 60+ that is ready to supercharge your direct response marketing programs.

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