Online Reporting

Critical Insights into program performance available anytime, from anywhere

All our Call Measurement reports are available to view online, any time, through Perspectica, our password-protected customer site. Customers access Perspectica to view and download dynamic real-time call measurement data, and to access a handy top line score card on program performance.

Call Reports

Summary views provide inbound call response statistics to measure the effectiveness of your advertising programs. Gain valuable insight as to how well these calls are being handled by your organization, even those that are missed or do not connect due to a busy signal.

Drill down deeper into each call record, get immediate details on the demographic of each caller, whether the call is coming from a business, a residence or cell phone, what the name and address of the caller is, average age and income ranges for the area.